Design! The Variable of Success?

Design it is all around us, everything you see somebody had to design it before he or she or somebody else built it.

Chris McLean
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July 16, 2019

Design it is all around us, everything you see somebody had to design it before he or she or somebody else built it.

Then why do we often downplay design, especially graphic design? Graphic design takes as much skill as any other design, sometimes more sometimes less.

If we agree with this then a good design versus a great design should be the variable of success?

Maybe, maybe not.

What if nobody sees the great design? What if the designer was too concerned with what someone might think if he or she pushes the boundaries too much?

An opportunity lost maybe? More than likely I would say.

Design is one variable of a successful result. What someone does with a great design after the fact is another variable.

So, if you are going to post on Social Media, or design a website for your business. Maybe you need some printed marketing material, please never skimp on the design.

It might be the single biggest regret you have and the results you are looking for might not happen.

Use a great designer for all your marketing and listen to them they see a lot of good design and a lot more bad design.

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